Last week, our Licks Attorneys Government Affairs & International Relations team presented the webinar – Simplifying the Strategic Planning & Results Measurement in Government Affairs.

Ms. Viviane Kunisawa, partner, Ms. Caroline de Sá, Government Affairs & International Relations Manager, and Ms. Prof. Andréa Gozetto, Coordinator of the MBA in Government Affairs at FGV, discussed subjects such as the importance of strategic planning in the area of Government Affairs and Institutional Relations (RIG), the several peculiarities related to such planning, as well as the steps for its development.

Moreover, they also talked about the complexity regarding the construction of measurement indicators for the area. This was the first subject of our webinars series, which will tackle issues related to the Government Affairs & International Relations area.